In its recent earnings call, Home Depot announced it will not raise prices for consumers, even as new U.S. tariffs impact the retail sector. The company credits its diversified supply chain—over 50% of its products are sourced domestically—and strategic supplier partnerships for this decision. By ensuring that no single foreign country accounts for more than 10% of its purchases, Home Depot aims to mitigate tariff-related costs without passing them on to customers.
While competitors like Walmart have indicated potential price hikes due to tariffs, Home Depot's approach sets it apart in the retail landscape. The company believes this strategy will not only maintain customer trust but also potentially increase its market share as consumers seek price stability.
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